Nominations have opened for the 2024 South Asian Travel Awards (SATA) - South Asia's premier tourism and hospitality award.
SATA 2024 introduces revamped categories, providing properties and brands with expanded opportunities to showcase their prowess.
Alongside the existing recognition, the awards now feature the Visitors Choice Awards and Special Recognition Awards.
Properties aspiring for recognition can now submit their nominations online until April 10.
Since its inception in 2016, SATA has been a beacon, acknowledging excellence in the region's travel and tourism industry. The annual event recognizes the achievements of hotels, airlines, destinations, and other organizations that contribute to the growth and success of the travel and tourism industry in the region.
The SATA is one of the most prestigious awards in the travel and tourism industry in South Asia, with winners elected by a panel of experts and industry professionals. The awards are given in a variety of categories, including Best Domestic Destination, Best International Destination, Best Adventure Destination, and Best Emerging Destination.
In recent years, the SATA has become increasingly competitive, with more and more organizations vying for coveted awards. The ceremony is attended by top industry professionals and travel enthusiasts, making it a major event in the South Asian travel and tourism calendar.